We Compare & Review the Best Betting Sites
There are a lot of good betting sites out there, but comparing them is a task to massive for any odd player, who just want to find a reliable online bookmaker.We strive to give you the best information available about only top-tier betting sites, which means that out of all bookmakers, we only list the trustworthy ones on our site. Why? To make your betting as pleasant and easy-going as possible.
18+. New UK Customers only. Deposit £10 or more and wager 1x on Sports at 1/2 (1.5) odds or higher. Bonus wager is free. Deposits with Skrill & Neteller do not qualify. Full Terms apply.
18+. New UK & Ireland customers only. Min Deposit £10. First deposit matched up to £30. 1x wagering at odds of 1.75+ to unlock Free Bet. Credit Card, Debit Card & PayPal deposits only. Terms Apply
New UK & NI customers only. 18+. Reg on 10/04/2021 excluded. Promo code ‘SPORTS60’. Deposit & place first sports bet of £10+ in one bet transaction, at odds of Evens (2.0) +. settled within 7 days of registration. First bet must be on Sports. £30 in Free Bets credited within 48 hours of bet settlement, 7-day expiry. Payment restrictions apply. SMS validation may be required. Max 60 Free Spins on Justice League Comics. 7-day expiry. Full T&Cs apply.
*18+. Cash stakes only. Min £10 stake required for initial £5 free bet. Min odds ½. Max £25 in free bets. Subsequent free bets equal 50% average of each 3 qualifying bets. 13 bets required to receive full £25 free bet. Qualifying bet must be placed within 30 days of opening account. Free bet expires after 7 days. Payment method restrictions apply. **18+. Opt in. UK/IRE customers through all channels. Max Stake £/€20. Max free bet £/€500. 1st pre-live single bet. Free/void/cashed out bets won’t qualify. free bet expires after 7 days. T&Cs apply.
18+. £10 qualifying bet must be placed with cash on any sports market at minimum odds of 1/2. £10 free bet will be credited once qualifying bet has settled. Value of your free bet will not be included in any winnings. £10 free bet has a 7 day expiry. Full T&Cs apply. begambleaware.org
18+. If your first bet loses after activating the bonus, you will receive a 100% refund. The maximum amount of compensation (win back) is 25 EUR (euro). For a successful withdrawal of funds from your gaming account, you must put a bonus amount in a one-time amount on sports betting with odds at least 1.85 within 10 days from the bonus offer is activation.
18+. New Customers only. Min. deposit £15 (no Skrill/Neteller). Wager the qualifying deposit and bonus amount 8x within 30 days to convert bonus winnings into real money. Wagers must be on min. odds of 4/5 on singles or acca bets with min. odds of 2/5 per selection to qualify. Max. stake contribution to wagering requirement is the value of your bonus. Certain bet types are excluded.
18+. First single & e/w bet only. Odds of 1/1 or greater. 2 X £10 bet tokens. Free Bet stakes not included in returns. Free Bets are non withdrawable. No Free Bet expiry. Eligibility restrictions and Ffurther T&C's Apply. Begambleaware.org
18+. New Customers only. Deposit and place a £5 qualifying bet at odds of 2.00 or greater within 7 days of opening a new account. excludes cashed out bets. Receive 2x £10 Free Sports Bets, valid on set events only at odds 2.00 or greater, expires in 7 days, plus a £20 Casino Bonus, expires in 7 days. Wager the Casino Bonus 40x to withdraw winnings. Credit/Debit card deposits only. Geographical Restrictions and T&Cs Apply, Please Gamble Responsibly
18+. New Customers Only. No E-wallets. Applies to first settled bet. Min odds of 1/1(2.0). Bonus paid as £10 bonus token. Min. Stake £10. Full T&C's apply. BeGambleAware.org
18+. New Customers. Min. deposit £30. Min.Odds 2.00. After 7 days the free bets will be lost. Full Terms apply
18+. Valid only when applying through a link from one of our partner sites. Qualifying fixed odds bet must be at odds of 1/2 or greater. Qualifying bet cannot be placed in-play or cashed out early. Free bet will be credited upon settlement of the qualifying bet. Offer must be claimed within 28 days of opening. Free bet stake not included in any winnings. T&Cs Apply. begambleaware.org
How Do We Compare Sites And Are All Sites Equal?
Our sportsbook reviews look at all of the factors and access each bookmaker’s website to get a real client experience. Only by navigating around the website, speaking to customer services and identifying the depth of markets can we give an accurate assessment of the best online betting sites.
Our sportsbook reviews are extremely detailed and cover all of the essential factors that bettors need to know before using a sportsbook. Firstly and most importantly is the legitimacy and security of the bookmaker. There is no use having an account with a bookmaker if they are renowned for withholding funds or undertaking unscrupulous practices, as it doesn’t matter how successful an individual is as a punter if they cannot get their money.
With hundreds of bookmakers out there, it comes as no surprise that all sites are not equal in terms of their offerings. There is a real discrepancy in the quality of services offered by different operators, from the number of markets offered, to the competitiveness of odds to the professionalism of customer services.
Number Of Markets/Sports
A good sportsbook will offer a wide array of sports for customers to bet on (20+ is around standard). Horse racing is a sport that requires constant attention as it is on almost every day and odds move all the time, so typically only the bigger firms will price it up. On top of a good list of sports, it is important to have good depth to the markets – that is, a large number of different bet types for each game.
Generosity Of Odds
Bookmakers can offer concessions, have a huge number of sports to bet on, but it doesn’t matter if their betting books are compiled to criminal percentages. The closer to 100% the better for customers and our sportsbook reviews look at how firms perform in terms of the competitiveness of their odds over a variety of markets.
There is a new payment provider/service popping up every day, and generally the best online betting sites have been good at incorporating new payment solutions into their websites. We look at the number of different payment types available with each bookmaker, their minimum/maximum deposit amounts, and whether they charge a fee at all.
We look at how accessible and comprehensive customer services are. Can the bookmaker be contacted by e-mail, live chat, and telephone? How many hours per day are the staff on the clock? Obviously, a 24-hour customer services department is desirable, as if there are any queries with bets, customers want them resolved ASAP. The best online betting sites make customer service a priority.
The ferocity of competition for new business among the best online betting sites has led to bookmakers offering generous bonuses and concessions when individuals sign up. However, there is a lot of fine print that comes with ‘free bets’ and ‘cash back’ and within our sportsbook reviews, we assess their concessions and scrutinise the terms and conditions to ensure that the advertised bonuses are actually achievable (in terms of being able to obtain the amount stated and easily withdraw the winnings).
Customers should always be cautious when visiting an online bookmaker they have not heard of, especially if the website looks low budget. Some of these operators fold and clients lose all of their funds without having a chance to retrieve them. Although there are some reputable companies who are licensed in the Caribbean (Curacao), the majority of rogue bookmakers tend to operate from this region due to the relatively easy licensing laws and low chance of legal action. Firms operating out of Europe are typically easier to contact and there is more likelihood of customers retrieving their money in the case of a dispute. Our sportsbook reviews will help you avoid the worst of the bunch.
Another advantage of choosing an established and reputable betting company with a legitimate website is the fact that there is likely to be a more advanced security encryption, meaning that there is less chance of the site being compromised.